May 28, 2015 | App Development Innovative Thinking ipad iPhone mobile News usability UX Wearables
by Kathleen Henning I received my Apple Watch this past Thursday. I chose the space grey Apple Watch sport with the black band, which was worth the wait. It’s fairly subtle, with one person (okay, […]
October 7, 2014 | App Development Conferences Strategy unified user experience research usability UX
Last month our CEO and Founder, Ania Rodriguez, joined the South Florida Interactive Marketing Association to discuss “Optimizing User Experience for Conversion”. She joined other panelists from Ion Interactive and HiConversion. Top takeaways from the event: […]
September 10, 2014 | Android App Development e-commerce platforms mobile usability
by Kathleen Henning and Phil McGuinness In part two of our series on mobile payments, Phil and Kathleen review a few exciting mobile payment options and talk about the near future of mobile payment technology. […]
March 3, 2014 | Android App Development ipad mCommerce mobile Strategy usability
A hot topic right now in mobile user experience is the debate between providing an HTML5 web app versus a more traditional Native OS app. Simply put, HTML5 is a method of programming a mobile website to behave like an app (think m.youtube.com) which can be accessed through any modern tablet or smartphone browser. Conversely, apps written for a Native OS are developed to run directly on Android or iOS smartphones (they are designed for each native platform), and must be downloaded through the GooglePlay Store or Apple App Store. Both approaches are a great way to provide web content to smartphone and tablet users, and they each have their own strengths and weaknesses. Which of these approaches is right for your business? At Key Lime Interactive, we are exploring this question in depth, and have key information to help you make the right decision
