September 3, 2015 | Strategy usability UX
By David Hoberman Ask any UX designer or Human Factors researcher about their most memorable moments planning or running usability tests, and you’ll hear some real eye-openers. From challenging client relations, to logistical nightmares, […]
August 5, 2015 | Global Research Strategy
by Elizabeth Kormesser With any scenario there will be unforeseen changes that will impact a project. A key to success in project management lies in planning and mitigation of risks. In international projects, these […]
July 8, 2015 | KLUE mobile Strategy UX
by Troy Abel Looking for a cutting-edge, quick and easy way to get your designs from concept to interactive prototype? Working in an agile design environment and need insight into the usability of your concept […]
May 13, 2015 | Conferences Innovative Thinking Strategy usability UX UX Maturity
by Rick Damaso Let’s face it. We have become a “Google it” society. We can answer almost any question in .00012 seconds (according to Google’s search results page) and get a pretty accurate response. So, […]
April 9, 2015 | Conferences Innovative Thinking News Strategy usability UX
by Kathleen Henning One of the big themes of nearly every SXSW event we attended was personalization. Even events about the Future of TV had panelists talking about supplemental apps or making sure people could […]
February 10, 2015 | Conferences Innovative Thinking Strategy usability UX
by Kelly Nercess Produce like Picasso We all know Pablo Picasso and we all know he was a genius. Primarily known for his role establishing Cubism, he was also an efficient artist. He brought this […]
October 7, 2014 | App Development Conferences Strategy unified user experience research usability UX
Last month our CEO and Founder, Ania Rodriguez, joined the South Florida Interactive Marketing Association to discuss “Optimizing User Experience for Conversion”. She joined other panelists from Ion Interactive and HiConversion. Top takeaways from the event: […]
September 9, 2014 | ethnio News Personas Strategy usability UX Maturity
by Kelly Nercess Ever think about the interactions you have with a company? How each precise moment may seem tailored to your needs and catered towards the experience you are looking for? In the UX […]
September 8, 2014 | Conferences mobile Mobile Marketing Social Media Strategy usability
Overall words to describe the Big Design Conference 2014: Jam packed, smart people, memorable and, of course, Phil freaking Tippett. In case you don’t know this legend by name, he’s been the visual effects creative […]
September 5, 2014 | Conferences mobile Strategy
If you haven’t been following our Twitter feed, then you have been missing out! Our Key Limers, Kelly Nercess, attended Day 1 of the Big Design conference in Dallas. Wish you were here soaking up all this UX […]
March 3, 2014 | Android App Development ipad mCommerce mobile Strategy usability
A hot topic right now in mobile user experience is the debate between providing an HTML5 web app versus a more traditional Native OS app. Simply put, HTML5 is a method of programming a mobile website to behave like an app (think m.youtube.com) which can be accessed through any modern tablet or smartphone browser. Conversely, apps written for a Native OS are developed to run directly on Android or iOS smartphones (they are designed for each native platform), and must be downloaded through the GooglePlay Store or Apple App Store. Both approaches are a great way to provide web content to smartphone and tablet users, and they each have their own strengths and weaknesses. Which of these approaches is right for your business? At Key Lime Interactive, we are exploring this question in depth, and have key information to help you make the right decision
